City-based Lotus business school in alliance with IPC Bordeaux, France has launched a post-graduate (PG) diploma in wine and spirit business management.
“The PG diploma in wine and spirit business management is the first of its kind super-speciality course in India considering that it is an altogether new concept in India. Through this super-specialty skills and competencies developing course, students will understand the global wine industry and then career openings are available globally”, explains Charudatta Bodhankar, Executive Director Lotus Business School.
Indian Wine consumption is estimated to rise to 2.1 million cases of wine per year, as compared to 1.21 million in 2013. There are more than one million wine makers in the world, producing around 2.8bn cases of wine each year, with the global demand nearly 3bn and rising. This opens up a vast opportunity for professionals required in the wine industry, not just in India, but even globally.
IPC Bordeaux with over 1200 graduates is one of the largest institutes created by the Chamber of Commerce and Industry of Bordeaux and the Bordeaux Promotion of the Institute Commercial form trade, to operate in all sectors of the industry of Wines and Spirits, in France and abroad. This effort will be substantiated by an endeavor wherein Indian students would get opportunities to work with foreign partners gaining valuable experience to further their career prospects.
During first three months of the programme, the students will receive instructions on Marketing, Management, visits to vineyards, French language and basic knowledge of Wine and Spirit making at Lotus Business School, Pune. In the next three months at IPC Bordeaux, the students will receive instructions in Wine and Spirit making, commercial testing, wine and spirits trade strengthening, export, technical visits, project methodology. The last six months will comprise of professional paid internship in France in wine and spirits sector, with a minimum stipend of Euros 500 per month.
“Lotus has also tied-up with The Alliance Francaise, Pune to teach the students French language, oriented towards correct vocabulary and pronunciations needed in wines business,” said Amod Bhat, regional head for international programmes. “We have also partnered with Sula Vineyards, as our knowledge partner, to give the students an opportunity to visit the vineyard and get an insight into the wine industry,” he said.